Manifesto Design 2.0
Over the years, the team at Manifesto Design has given many businesses an online makeover. We have rebranded businesses, redesigned websites and logos, created brochures and much more. However, through all of that, we didn’t have the time to look in the mirror for quite a while. When we did, we decided it was about time for our own online makeover! It's been a long process, but we are excited to present to you our brand new WEBSITE! Many things have changed here at Manifesto, and we're very excited to share them with you. We took a look at the design and wording of the old website
What is a pitch deck?
Pitch decks are not a new thing, although they’re not something brought up in everyday conversation. So what is a pitch deck and why should you know about it? Companies usually have a business plan, which is a very detailed document with a lot of information about the company. So when a business wants to approach potential investors to raise capital, it would be a waste of time on both sides for the investors to read the entire business plan. Hence, the pitch deck. It is, in essence, a resume of the business plan. It highlights the most important aspects in a couple of slides (averaging
COPYWRITING vs CONTENT WRITING
People tend to use the words copywriting and content writing as synonyms. Please stop doing that! After this blog post, you will understand the differences and will be able to identify which strategy is the one you need to achieve your goals. So, let’s get on with the showdown: COPYWRITING vs CONTENT WRITING The Goal Everything in life should be connected to a ‘why’. In this case, it will highlight the most notable differences between the two forms of writing. Content writing should be entertaining and engaging, and used by brands to form a deeper connection with their target audience. Storytelling thrives in content writing. Copywriting, on the other hand, is more focused on
Paid or Organic Reach? That is the question
If you have a business page on Facebook or Instagram, it is very likely that you have seen quite a decrease in engagement of late. No, it’s not only you. Organic reach for business pages is going down. Why is this happening?! Facebook updated its algorithm to show its users mainly friends and family, and pages that are relevant (and a bunch of ads of course). This is because they want to increase the amount of time users spend on the platform, and relevant, engaging content does just that. In fact, most social media platforms work in this way. They provide relevant content to each person to
Back with a BANG part 2!
We are easing out of our…third lockdown, was it? Anyway, we are starting to see a more normal way of life and people are outside again. Trends in real estate also show more people are buying property here, which means that the market in Marbella is growing. There are larger numbers of people to reach than there have been in a while. Are you taking advantage of that in your marketing efforts? No, I don’t mean only on social media and your website. Are YOU outside? It may be time to consider outdoor marketing! After only having their screens and walls to look at for months,
Starting an internship during a pandemic
It’s no secret that we are dealing with a difficult situation right now. Borders open and close like automatic doors on windy days, cafes and restaurants are in a yoyo of restrictions as well, and let us not forget the intense travel restrictions. Starting an internship during a pandemic is not an easy thing to do. So how does one navigate all of this while planning on going to another country for an internship? Two words: research and hope. I’m not kidding. Research Ensure that you’ve read everything there is to know about the country you’re travelling to and what they expect of you. For example, to come