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Author: Oksana Drutsul
14 April 2026PodcastBY Oksana Drutsul

Jimmy Widén: The Risk, The Vision, and the €110M Deal

In this episode of Manifesto Talks, we sit down with Jimmy Widén, CEO and founder of 3SA Marbella and 3SA Dubai, to talk about his journey from Sweden to the Costa del Sol and into the record books of real estate.Jimmy shares the reality behind building a business across two markets, the highs and lows of entrepreneurship, and what it takes to operate at the top level in Marbella’s...
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10 March 2026PodcastBY Oksana Drutsul

Kian Bennani Talks Growth, Marketing & Billion-Euro Ambitions

In this episode of Manifesto Talks, we sit down with Kian Bennani, CEO of Hi Homes, to talk about his journey from growing up on the Costa del Sol to leading a fast-growing real estate company with the ambitious goal of building a 1 billion euro business. Kian shares his insights on growth, marketing strategies, team building and scaling a company, while his honesty and...
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Advertising in ChatGPT
24 February 2026Digital Marketing & Social Media TipsBY Oksana Drutsul

Advertising in ChatGPT

 Advertising in ChatGPT: What We Know So Far and How to Prepare Your Website for the Rollout of chatGPT AdsArtificial intelligence (AI) is rapidly becoming a primary discovery channel and a part of every internet users daily life. It is no longer something that can be ignored as a business. As conversational search grows, the commercial opportunity within ChatGPT is moving from...
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Humans,Are,Using,Laptops,And,Computers,To,Interact,With,Ai,
26 January 2026Digital Marketing & Social Media TipsBY Oksana Drutsul

Mastering AI Search: How Businesses Can Thrive with Generative Engine Optimisation (GEO)

Search has evolved. Gone are the days of relying purely on blue links. AI-driven platforms such as Google AI Overviews, ChatGPT, and Perplexity are transforming how people discover information. For Costa del Sol businesses, the challenge is clear: ensure your content is accessible, precise, and compelling enough to be included in AI-generated results.This guide shows how to prepare...
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Businessman,Using,Smartphone,With,Ai,Search,Engine,Bar,For,Data
26 January 2026Digital Marketing & Social Media TipsBY Oksana Drutsul

AI-First Search and Generative Engine Optimisation (GEO): The Future of Digital Discovery on the Costa del Sol

Search is evolving faster than most businesses can adapt. Keywords remain important, but AI assistants are reshaping how people find information, make decisions, and take action online. Manifesto calls this shift Generative Engine Optimisation (GEO). For Costa del Sol businesses, understanding and implementing GEO is essential to maintain authority, visibility, and relevance in a...
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22 January 2026PodcastBY Oksana Drutsul

Gibraltar, Oxford and the journey to CEO with Chris Pitaluga

In this episode of Manifesto Talks, we sit down with Christopher Pitaluga, CEO of Abacus Financial Services, to explore his journey from growing up in Gibraltar to studying at Oxford and building a successful career in finance. Chris shares insights into the challenges and milestones that shaped his path and the growth of Abacus. 
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18 December 2025Digital Marketing and Social Media TipsBY Oksana Drutsul

Are Property Portals About to Lose Traffic? Google’s New Real Estate Test

 Property Listings Inside Google Search? Why This Test Could Reshape Real Estate MarketingAre we about to see property listings appear directly within Google search results? It is something users are already familiar with in other industries. Hotels, flights, and product listings frequently appear at the top of Google, but property listings have traditionally remained outside this...
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10 November 2025PodcastBY Oksana Drutsul

From Criminal Law to Real Estate Success in Marbella with Sean Woolley

In this episode of Manifesto Talks, we sit down with Sean Woolley to explore his journey from criminal law to the Marbella real estate market and the success of Cloud Nine’s YouTube channel. Through candid storytelling, Sean shares the highs and lows of his career, offering insights into property, content creation, and marketing. 
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Meta Leads Ads Update Blog
30 October 2025Digital Marketing and Social Media TipsBY Oksana Drutsul

Meta’s October 2025 Lead Ads Update: Why the Removal of Auto-Fill Will Improve Lead Quality

Meta has introduced a major update to its Lead Ads system on Facebook and Instagram this October, and while the changes include new transparency and data management rules, one feature stands out as a real game-changer for lead generation.The removal of the auto-fill option in Meta Lead Ads marks a significant shift in how users submit their information, and it is set to have a...
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22 October 2025Digital Marketing and Social Media TipsBY Oksana Drutsul

ChatGPT Atlas: How OpenAI’s New AI Browser Could Redefine SEO, Paid Ads and Lead Generation

The digital marketing world is holding its breath with the launch of ChatGPT Atlas, OpenAI’s new AI-driven browser that integrates conversational search directly into the web experience. For years, Google has dominated the search landscape, but Atlas represents a genuine shift in how users will discover, interact with and act upon information online. As a digital marketing...
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Oksana Drutsul

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Recent Posts

  • Jimmy Widén: The Risk, The Vision, and the €110M Deal
  • Kian Bennani Talks Growth, Marketing & Billion-Euro Ambitions
  • Advertising in ChatGPT
  • Mastering AI Search: How Businesses Can Thrive with Generative Engine Optimisation (GEO)
  • AI-First Search and Generative Engine Optimisation (GEO): The Future of Digital Discovery on the Costa del Sol

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Related Posts
  • Jimmy Widén: The Risk, The Vision, and the €110M Deal
    14 April 2026
    Jimmy Widén: The Risk, The Vision, and the €110M Deal
  • Kian Bennani Talks Growth, Marketing & Billion-Euro Ambitions
    10 March 2026
    Kian Bennani Talks Growth, Marketing & Billion-Euro Ambitions
  • Advertising in ChatGPT
    24 February 2026
    Advertising in ChatGPT

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