Many of you may have heard the latest news already about Google Plus. On Monday, 8th of October, the company released an official statement confirming the closing of their social media network Google+ following a massive data leak. The data of over half a million users was exposed to third parties apps that include information such as: user names, email addresses, occupation,...

Last week I went to see a concert. Now I’ve seen many in my life, from Queen in Sun City to Duran Duran in Gibraltar and Jamiroquai at the Starlite Festival, not to mention many memorable occasions at the Puente Romano, but this was different. Not only did I have to fly to London to see the artist; not only was the venue the beautiful Royal Albert Hall – something I have always...

We have already discussed in a previous blog the importance of social media and why you need it for your business. In this blog, we decided to look into a specific feature of Facebook—the Facebook check-ins and why this is so beneficial for your business. Facebook check-ins allow visitors to your place of business to ‘check-in’ on Facebook – meaning that their friends will...

Social media nowadays is everywhere, being used not only for personal purposes but also by businesses. Companies use social media to promote their products/brand, engage with their public, share updates and also just to stay connected with their customers and the outside world. But why is being active on social media so important , and more importantly, how do you make your...

Each year I’m invited to the annual Frankfurt conference organised by Grassroots Research and Allianz Global Investors, for whom Manifesto Design carries out international market research projects. The timing tends to schedule throughout the year, so I’ve seen Frankfurt in the spring, snow and summer – and this year it fell upon a warm end of August date. The annual schedule of...

We know decades of dumping has created entire islands of plastic in the oceans. With no initiatives forthcoming from governments and big business, we as ordinary citizens feel angered and powerless. Thankfully, organisations such as 4Ocean are stepping up, seizing the initiative and taking it upon themselves to begin the task of cleaning our seas. Every year over 34 million tons...

On Thursday the 23rd of August, the Manifesto Design team were exclusively invited for the second time in three years to test drive a new Rolls-Royce car around Marbella, in association with long term business partner Callum Swan Realty. Beginning at the luxury property company’s office on Marbella’s Golden Mile was our director Michel Cruz and intern Eamonn Shiels, who eagerly...

Everyone has experienced the difficulty of hoovering the stairs. When the cord won’t stretch far enough, or when the hoover refuses to balance on a step; you’re sweating and stressed out like the neat freak you are. Dyson set out to solve this problem. How? By designing a hoover to sit on and climb up steps when pulled. Success! Problem solved. Customers loved it and it replaced...

“A brand is a name, term, design, symbol or any other feature that identifies one seller’s goods or services as distinct from those of other sellers,” (American Marketing Association) But what exactly does this mean? In this blog we will explain what branding actually means, how it works and the importance of branding for your business. A lot of people assume that branding is no...

We were delighted to be invited to the Santa María Polo Club in Sotogrande last week to experience one of the best summer sporting events held each year on the Costa del Sol. Polo ‘The Sport of Kings’ has long been connected to this region of Spain, and the tournament dates in Sotogrande are now highlights of its annual calendar. Interestingly for a sport considered in the UK to...