Marketing campaigns that are Purpose-driven are a great way for your brand to connect with their target audience based on their values and interest, typically through supporting deserving causes. The essence of purpose ‘Purpose’ is the reason behind a brand’s existence and should be well connected to its vision and mission. The surge of purpose-driven campaigns Purpose-driven...

OK, we know that we’re already half-way through January, but it’s never too late to make resolutions, and we also know (because you’ve told us) that many of you ‘have been meaning to take a look’ at your digital marketing strategy but haven’t been able to get round to it for one reason or another. What if we told you that making a thorough assessment of your current digital...

At Manifesto Design we are proud of our enduring reputation for innovation and professionalism, bringing design creativity and marketing prowess to the Costa del Sol for almost 20 years. Times change, however, and even the most successful companies stand still at their peril. We are, therefore, thrilled to make an exciting announcement that will ensure Manifesto Design continues to...

If you are a frequent social media user, you will have seen that we receive notifications from each platform, often with upcoming changes. Sometimes your feed is filled with posts from the people you follow, and at other times you become lost in posts from unfamiliar influencers and brands as you scroll down. All of this has to do with a term called ‘algorithm’. But how do you keep...

Have you heard that question before? Have you ever had a client or an investor or even an employer at a job interview asking you: WHAT IS YOUR USP? Let’s begin with an explanation of what is USP. USP is a Unique Selling Point. It is an essence of what makes your business, product or even yourself better than your competitors. Something that makes you different and makes you stand...

We have mentioned plenty of times before that Instagram in the past years has become one of the most popular social platforms for your business. Actually, it proudly occupies second position after Facebook. If you are still not convinced why you should invest your time and money into social media, here is an article that will change your mind, meanwhile in this blog we want to...

Keeping in touch with your clients after they have used your services can be tricky, if you are a shop or a service company like real estate or a law firm. Normally your clients use your service once, or maybe a couple of times, but they’re not likely to return to you on a weekly basis like they would a supermarket. So how do you make sure that those clients don’t forget...

                      Here at Manifesto Design we like to think of digital marketing as a jigsaw – and it’s one that we simply love solving.  With a search engine optimised website, an eNewsletter template to forward new content to your mailing list and maybe an idea for your next pay-per-click campaign,your digital marketing...